GLL Better

Greenwich Leisure Ltd (GLL), operating under the brand “Better”, is a non-profit charitable Social Enterprise organisation which runs over 250 sport and leisure facilities and libraries on behalf of local authorities in London and across the UK, as well as its own internal college and the “Healthwise” programme.

I managed the design studio, coordinating the workflow and ensuring consistency with the brand guidelines. Met tight deadlines while delivering high quality artwork.

| Marketing material, print and digital
| Social media
| Editorial design

Catford Curious Exhibition

Catford Curious aims to bring diverse groups in the community closer. Its methodology had three stages: Collecting stories from local people and objects that represent those stories, a crowd-sourced exhibition displaying the objects with their stories, and a map of the neighbourhood locating the stories through the space. Catford Curious created a social space that allowed for members of the community to meet. It increased empathy and boosted local pride. The methodology can benefit communities going through the process of regeneration/gentrification.

| Original concept
| Brand Identity
| Marketing material
| Website
| Signage
| Exhibition deliverables
| Editorial design
| Promotional Video

Principles of Responsible Investment (PRI)

The PRI is an investor initiative in partnership with UNEP Finance Initiative and UN Global Compact, it defines responsible investment as a strategy and practice to incorporate environmental, social and governance (ESG) factors in investment decisions and active ownership.

As a designer the challenge is to make complex financial concepts and sometimes long reports into accessible, eye catching communications. The PRI hosts the PRI in person conference, which is the largest event about sustainable development in the world; for which I collaborated designing communications and collateral.

| Editorial design
| Markerting material
| Infographics
| Social media
| Staging and events collateral

Vietnam Trade Portal

The International Trade Centre is developing a trade portal to help SME’s in Vietnam approach international trade. I designed the logo and brand guidelines.

I took inspiration on Chim-Lac, Vietnam’s imaginary bird; it’s legend and folklore. The unfolding circle and Chim-Lac represent the dynamism of trade. The colours evoke to sustainable development which is one of the main objectives of this trade initiative.

I designed the brand guidelines which specify the usage of the logo, this are some slides of a longer document.

| Creative concept
| Logo
| Brand guidelines

International Trade Centre (ITC)

ITC Is the joint agency of the World Trade Organisation and the United Nations. It is the only multilateral agency fully dedicated to supporting the internationalisation of SMEs. Its joint mandate combines a focus on expanding trade opportunities with the aim of fostering sustainable development. I’ve collaborated with them in several projects, helping out to transform complex trade guidelines into accessible, user friendly documents.

| Editorial design
| Marketing material

The Hyperconnected Economy

This series of videos and publications from The Economist Intelligence Unit explores the possibilities and impacts of hyper-connectivity, which is a term that describes a defining feature of contemporary society. Thanks to the Internet, mobile technology and soon the Internet of things, people, places, organisations and objects are linked together like never before. I collaborated with a motion graphics designer to put together this series of animated infographics.

Click on the play button on the Macbook to watch to the video.

| Visual Language
| Storyboard
| Editorial design

Click on the image above to watch the video

Global Crisis of Depression

Depression is one of the biggest health challenges the world faces. More than 350 million people worldwide suffer from depression. The Economist Events’ conference, brought together key global opinion leaders from across these groups to give an insight into the global challenge of depression. The visual represents the spread of mental health issues across society.

| Visual concept
| Marketing material
| Editorial design
| Event deliverables
| Presentations
| Staging

Visual Identity

The Economist Events

Economist Events bring informed analysis to life on stage in their international forums. I designed visual concepts and collateral material for their EMEA events. Please see below some samples of those.

| Creative concept
| Marketing material
| Presentations
| Social media assets
| Staging
| Editorial design
| Event deliverables

Artic Summit
This event focused on the new economic horizons and opportunities for development that lay in the Arctic, which is represented in the visual.

World Water Summit
The event explored the serious water challenges the world faces, which are intertwined and sometimes are the crux of politics, global issues, growth and finance. The visual represents the time pressure to take action.

European Energy Summit
The neon lights on the artwork evoke the importance of a reliable source of energy for European countries. The plug represents the interdependency and potential threats.

Let’s get Europe working
The event brought together some of the most forward-looking business leaders to discuss changing dynamics within the workforce—marked by shifting demographics, technological advances and a widening skills gap. The visual focuses on the workforce representation.

World Water Summit

The event explored the serious water challenges the world faces, which are intertwined and sometimes are the crux of politics, global issues, growth and finance. The visual represents the time pressure to take action.

| Visual concept
| Marketing material
| Staging
| Event deliverables
| Editorial design

Coalition for Inclusive Capitalism (In-Cap)

In-Cap is a not-for-profit organisation dedicated to promoting the Inclusive Capitalism movement which engage leaders across business, government, and civil sectors and encourage them to practice and invest in ways that extend the opportunities and benefits of our economic system to everyone. I supported designing conference deliverables, and a post event report.

| Editorial design
| Event invites and agenda